About Kip
Kip, noun. A nap.
British slang for a sleep you didn’t plan but thoroughly deserved. Which is roughly how a good dog treats every afternoon.
Good dogs deserve a proper kip.
Some days are big. The park, the postman, the fox that was definitely there. Kip is for the bit afterwards: the evening wind-down, the sofa, the long sigh.
We make Cloud Nap calming dog chews in five pastel cartons, one per breed, 50 chews each. The botanicals go on the front where you can actually read them.
Why a breed on every box?
Because you know exactly which one your dog is. The cuddler, the burrower, the sprawler, the curler, the sofa hog.
The breed is a portrait, not a prescription. Any dog can have any carton. Pick by botanicals, or by the dog that looks most like yours. We won’t tell.
Find their nap pal
Why clouds?
Every carton has its dog asleep on its own cloud. It’s the softest place we could think of, and the best possible place for a dog who’s had a big day.
Also, clouds are pastel at the right time of day. That one’s more of a design decision.
What we’ll tell you, straight
What’s on the pack: the range (Cloud Nap), the format (calming dog chews), the count (50) and the two botanicals. The full ingredient list is printed on every carton.
What we won’t do: pretend a chew is a medicine. If you’re worried about your dog, talk to your vet. They’ve seen worse than your dog’s sofa habits.
The Snooze Letter